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We develop Web-based applications that aim to revolutionize the way people work, learn, create and communicate. Although they can be used with traditional mouse and keyboard, our applications have been designed from the ground up for touchscreen interaction, and with the goal to use screens of all sizes, from mobile devices to giant interactive walls. Our applications are based on an entirely new approach to user interfaces that make computers and devices more fun and intuitive to use than ever. They include advanced features such as multi-user interaction, remote collaboration, and seamless transfer of information from one screen to the other. The fields of applications are numerous and range from entertainment to collaborative working and learning, games, interactive presentations, and much more.
Currently we develop our business following a B2B model, focusing on the collaboration and communication sectors. Our customers include schools, universities, corporate companies, SME’s, and private organisations. They use our applications to do interactive presentations, training sessions, brainstorming workshops, control displays during conferences, and for special events. Therefore, our applications are specially adapted for live use and places where people gather to work, learn, create and communicate: meeting rooms, board rooms, training rooms, classrooms, conference rooms, and exhibition centers. Just in Switzerland, the addressable market for “tools to share, present and collaborate” is estimated to CHF 45M / year in a SAAS model (Software As A Service).
If we look at the market for tools to share, present, and collaborate, there are many competitors for each of those three activities taken individually. There are much less competitors that offer an integrated approach and even less with a similar approach to user interaction. We know only of three: Multitaction, Prysm, and Bluescape. However, their products are not based on web technologies and cannot be scaled on a SAAS model. Therefore, our closest competitors are certainly Google Jamboard and Microsoft Surface Hub, although those products come with dedicated screens and do not offer all the possibilities that we propose. Also, our concept goes far beyond group collaboration. Our goal is to develop an entire ecosystem around our platform, with the creation of a dedicated marketplace where third party developers will be able to sell objects and applications created on our platform, while the community will be able to share content created with the various applications.