GUURU raises $5M Series A round for market expansion

27.11.2020 12:26, Jonatan Masseus

Zurich based GUURU, that helps companies excel in customer service raises $5M to support their ambitious growth plans towards the market in Europe. The financing round was led by Spark Invest and joined by existing investors Investiere, EquityPitcher Ventures, and Swiss Post Ventures.

GUURU's cloud-based customer interaction solution helps companies meet today's requirements in customer support: fully scalable, 24/7, and instant live chat support on all digital channels. Through AI-driven smart routing, incoming support questions are sent as push notifications to either certified product users – so-called Guurus – who share their knowledge and expertise with support seeking customers; or to the GUURU SmartBot for automated answers.  

The funds will be used to expand market reach in Europe and support GUURU’s ambitious growth plans. Tonio Meier, GUURU’s co-founder and CEO says “We are excited about taking the next steps and accelerating growth while leading the company into profitability. With our exceptional team and experienced set of investors, we feel well equipped to go after our next milestones.”. The financing round was led by Spark Invest and co-led by existing investors Investiere, EquityPitcher Ventures, and Swiss Post Ventures.

GUURU has been listed as and supported by TOP100.