Swiss Prime Site Start-up Accelerator Programme: Discover 4 companies that shape the future of investment management and enterprisetech

08.12.2021 06:55, Isabelle Mitchell

Venturelab’s industry partner Swiss Prime Site was looking for innovative startups to collaborate and improve processes related to investment sourcing, property evaluations, transactions, and cost efficiencies. For their 15th Swiss Prime Site Start-up Accelerator Programme, Swiss Prime Site’s management and industry experts developed proofs of concept with startups focusing on transforming investment management and enterprisetech.

For their last Start-up Accelerator Programme in 2021, the Swiss Prime Site experts were looking for startups that provide innovative B2B solutions to improve property sourcing, due diligence, appraisals, asset management, and property management processes. The workshop aimed to refine relevant use cases for Swiss Prime Site or its group companies Swiss Prime Site Immobilien, Wincasa, Jelmoli, and Swiss Prime Site Solutions. 

The jury went through almost 60 applications to select eight startups. On the first day of the two-day workshop, the eight startups pitched their solutions to the business experts from Swiss Prime Site and its group companies. “The 15th Swiss Prime Site Startup Accelerator Programme has once again shown how quickly new technologies and business models are establishing themselves on the market. We at Swiss Prime Site are well-advised to continuously address these new opportunities and risks. Using our unfair advantage as a leading Swiss real estate company, we succeed time and again in creating sustainable added value for our clients and users with the startups. Therefore, we are already looking forward to timely follow-ups with the finalists,” said Bastian Zarske Bueno, Head Group Corporate Ventures & Innovation and Member of the Management Team of Swiss Prime Site.



The jury chose four finalists who could pitch a joint business case to the Swiss Prime Site group’s management on the program’s second day: Homeigot, Raumpioniere, Virtual Global Trading Company, and Soobr. 

Homeigot provides gradual homeownership and rent-to-buy solutions. The startup gives clients—especially younger adults—access to homeownership with less capital and fewer strict affordability conditions while retaining flexibility similar to a rental agreement.

Raumpioniere develops real estate without land. The startup addresses anyone who wants to invest in, plan and build real estate tomorrow with an online platform that localizes and analyzes densification potential for every single property—at the push of a button and as-a-service. 

Virtual Global Trading Company’s eNet is the first all-in-one platform that provides consumers with information about the origin and energy consumption. The startup’s customer portal includes functionalities such as property management, contract management, and payment.

Soobr develops software for dynamic and demand-oriented building cleaning that better allocates resources. The startup’s solution is based on data and artificial intelligence and Optimizes professional cleaning processes (office building, production site, etc.) based on the location’s effective usage.

The participating startups gained valuable experience and received constructive feedback to advance their solutions:

Alan Matassi, founder of Homeigot: “The workshop provided a unique opportunity to test and validate a business concept directly with senior industry professionals. The valuable inputs collected during two intense days would have been very difficult to obtain otherwise and will, therefore, accelerate the further business development.” 

Atilla Färber, co-founder and CEO of Raumpioniere: “One day, when we have conquered the world and exhausted all our potential, we will definitely think back gratefully to this workshop in Schlieren and say: ‘Wow, that really brought us a good bit forward at that time!’ “

Gregor Martinovic, CTO and founder of Virtual Global Trading: “Good opportunity for innovative startups. Many valuable inputs and discussions with key decision-makers. After the two-day workshop, our pitch turned into an innovative and profitable e-mobility and ZEV [Zusammenschluss zum Eigenverbrauch] business case in collaboration with Wincasa and Swiss Prime Site, specifically tailored to the needs of property managers and their tenants. Success for all sides!” 

Tobias Ulmann, co-founder and chief finance and processes at Soobr: “It was a great experience to work together with experts from SPS to find out how SPS and Soobr could collaborate in the future. During the two days, I learned a lot about creating new offerings and presenting them to the management. I am sure that I’ll benefit a lot from those learnings in the future.”